NBK Automobiles unveils new Mercedes-Benz S-Class

Nasser Bin Khaled (NBK) Automobiles, the authorised distributors of Mercedes-Benz in Qatar, launched the new Mercedes-Benz S-Class. The launch was organised at the showroom in the attendance of senior management of NBK Holding including Sheikh Faleh bin Nawaf Al Thani, Operations Director – Auto, Sheikh Khalid bin Nawaf Al Thani, along with senior members of the company, VIP guests, business leaders and representatives of the media and corporate partners in Qatar.
Sheikh Faleh bin Nawaf Al Thani, Operations Director – Auto, NBK Holding, said: “We are proud to offer the new Mercedes-Benz S-Class, as we continue to provide the latest Mercedes-Benz models for our discerning clientele. Our commitment to Qatar and its people continues despite the recent challenges, and our business and services continue as usual as we work hard to maintain our growth plans.”
“The S-Class is top of Mercedes-Benz’s range of cars with the new specifications, technology, comfort and luxury; the new model truly reflects the essence of our motto ‘The Best or Nothing.’ We are proud that Qatar will be one of the first markets in the world launching the new S-Class. This again proves the trust and confidence in our business and in our country.”

Powertrain
The new Mercedes-Benz S 560 boasts a new V-8 engine that comes to the starting line with 345 kW (469 hp) and 700 Nm. The new bi-turbo engine is among the most economical V-8 petrol engines in the world, and consumes about 10 percent less fuel than its predecessor. To lower fuel consumption, four cylinders of the new V-8 are simultaneously deactivated under partial load with the help of the CAMTRONIC valve-lift adjustment system.

Intelligent Drive
Over 10 years ago, innovations that began with PRE-SAFE and developed into DISTRONIC PLUS led to new dimensions in driving. With the previous S-Class, comfort and safety blended into one, which Mercedes-Benz referred to as “Intelligent Drive”. Now, the new S-Class adds an additional layer of excellence by incorporating and enhancing a host of innovative driving assistance systems initially introduced in the previous model. With PRE-SAFE Sound, a short interference signal is triggered ahead of any collisions expected to produce a loud crash, in order to protect the eardrum and inner ear from high acoustic pressures.
The Mercedes-Benz S-Class made a technological statement of superiority in 2013 with ROAD SURFACE SCAN. The system detects bumps ahead of the vehicle and adjusts the ACTIVE BODY CONTROL suspension accordingly. In the new S-Class this suspension control is further improved. The stereo camera of the system now scans the road even more thoroughly, even in dusk and at speeds up to 180 km/h.
Another comfort enhancement is CURVE, the curve-tilting function available in the S-Class sedan for the first time. The body tilts to the inside of the turn by up to 2.65 degrees and thereby reduces the centrifugal forces perceived by the passengers.

Exclusive exterior design
All models are fitted with a new radiator grille: the versions with six and eight-cylinder engines sport three twin louvres as well as vertical strips with a high-gloss black finish.
MULTIBEAM LED headlamps and ULTRA RANGE High Beam turn night into day. The ULTRA RANGE main beams produce the maximum light intensity permitted by law, which results in the brightness of the main beams remaining above the reference value of 1 lux over a distance of more than 650 metres.
The material and colour concept has also been carefully composed, and features a wide range of brown tones, including new colour combinations such as magma grey/espresso brown or mahogany brown/silk beige.

Wellness while driving
The ENERGIZING comfort control is a world-first entering series production and can be experienced in all seats. This optional feature links various comfort systems in the vehicle together. It systematically uses the functions of the climate control system (including fragrancing) and the seats (heater, ventilation, massage), the panel heating as well as lighting and musical atmospheres, and enables a specific wellness set-up tailored to the mood and need of the customer. This enhances the physical comfort and performance while driving and during a break.
Mobile phones can be charged wirelessly and without a telephone holder. Front and rear passengers now have more text messaging options. They can receive, send, forward and use voice-to-text to dictate text messages.
The Burmester® High-End 3D Surround Sound system with an output of 1520 watts has been expanded with a speaker in the overhead control panel and two speakers in the sides.