Doha, Qatar: Premier Padel, the leading official professional padel tour worldwide, yesterday announced a new multi-year partnership with Qatar Airways, which will see the multiple-award winning airline become the ‘Title Sponsor’ of Premier Padel.
As part of this significant agreement, the official tour will be renamed the ‘Qatar Airways Premier Padel Tour’, with the season’s December tour finals in Barcelona becoming the‘Qatar Airways Premier Padel Finals’. Qatar Airways will also become the ‘Official Airline Partner’ of Premier Padel for the remainder of the 2024 season and beyond.
Both entities have a shared commitment toward supporting the growth and expansion of padel worldwide– with 25 tournaments across 17 countries during the 2024 Premier Padel season–while Qatar Airways and Premier Padel will also collaborate to design custom solutions for players and fans alike to enhance their travel experiences.
The partnership with Qatar Airways will also seamlessly connect padel fans, athletes and officials through the airline’s network of over 170 destinations through its award-winning hub, Hamad International Airport (DOH), which has recently been voted by Skytrax as the ‘World’s Best Airport’ for the third time.
Nasser Al Khelaifi, Chairman of Premier Padel, said: “We are delighted to welcome Qatar Airways – the best airline in the world and one of the world’s leading global brands –as the new title sponsor of Premier Padel. We are entering a fantastic new era for the sport and our collaboration with Qatar Airways will deliver exceptional experiences for players and fans, as well as global visibility for the tour."
"We are committed to the growth of padel all around the world and this latest partnership shows the commercial and sporting appeal of Premier Padel,together with our desire to take the tour – and the sport – to the next and highest level.”
Qatar Airways Group Chief Executive Officer, Engr. Badr Mohammed Al Meer, said: “Padel is thriving with ever-increasing participation around the world. Our global network will serve as the perfect way to connect fans, players and the officials on this 25 destination tour."
"We look forward to playing our role in accelerating the popularity and growth of padel as Official Title Partner and Official Airline Partner of the Qatar Airways Premier Padel Tour. The sport exemplifies the diversity of our portfolio as we continue to extend our passion for bringing people together through sport.”
Premier Padel will support Qatar Airways in strengthening its footprint across Europe and the Middle East, in key markets such as France, Germany, Italy, Spain, as well as in the KSA and the UAE.
Premier Padel is committed to bringing a unified global tour with the world’s best players to new audiences and countries around the world. Qatar Airways joins Red Bull, Wilson, Mejor Set, Mondo, Bullpadel, and Playtomic as a key strategic partner of Premier Padel, supporting its development and expansion by offering fans and players unique cross-industry experiences across padel.